Digital Marketing
Traffic, leads, and revenue — not vanity metrics.
A great website is only half the equation. I combine technical web expertise with proven digital marketing strategies to make sure your site actually gets found, and that visitors turn into customers.
Technical SEO baked into every build, plus ongoing strategy for local and national rankings. I don't do black-hat tricks — just clean architecture, smart content, and the right signals.
- Technical SEO audit & implementation
- Local SEO & Google Business optimization
- Keyword research & content mapping
- Schema markup & structured data
- On-page & off-page optimization
- Monthly ranking & traffic reporting
Discuss SEO strategy
Strategy, content creation, and management across the platforms where your customers actually spend time. Consistent brand presence, measurable engagement, and zero fluff.
- Platform strategy & profile setup
- Content calendar & creation
- Instagram, LinkedIn, Facebook management
- Audience growth & engagement
- Brand voice & visual consistency
- Monthly performance reporting
Talk social strategy
Email is still the #1 direct marketing channel. I set up automations, write campaigns, and build sequences that nurture leads and keep customers coming back — without spamming anyone.
- Platform setup (Mailchimp, Klaviyo, etc.)
- Automation & drip sequence design
- Campaign copywriting & design
- List segmentation & hygiene
- A/B testing & optimization
- Open rate & conversion tracking
Launch email marketing
A content strategy built around your business goals and customer journey — not just a blog calendar. From keyword-mapped pillar pages to lead magnet content that grows your list.
- Content audit & gap analysis
- Keyword-mapped content roadmap
- Blog & long-form article writing
- Pillar page & topic cluster strategy
- Lead magnets & gated content
- Editorial calendar management
Build a content strategy
I set up proper tracking, build dashboards that surface what matters, and deliver monthly reports with plain-English takeaways — not just screenshots of charts you don't know how to read.
- GA4 setup & event tracking
- Google Search Console integration
- Custom Looker Studio dashboards
- Conversion & funnel tracking
- Monthly performance reports
- Strategic recommendations
Set up analytics
Getting traffic is only half the battle. I audit your site's UX, messaging, and user flows to identify where people drop off — then implement targeted improvements that lift conversion rates.
- UX & landing page audits
- Heatmap & session recording analysis
- A/B testing setup & execution
- Copy & CTA optimization
- Form & checkout flow improvements
- Ongoing iteration & reporting
Improve your conversions